White Rose Awards

The White Rose Awards is the largest tourism awards ceremony in the UK

Benefits of a finalist
  • you will be profiled on yorkshire.com with a link to your business
  • use of the ‘finalist’ logo on your website and printed material
  • Winners featured on the relevant editorial pages on Yorkshire.com and in ‘This is Y’ magazine
  • Mystery shopper visit and feedback reports for most categories
  • Featured in regional newspapers including the Yorkshire Post
  • The opportunity, in some categories, to go forward to the national VisitEngland Awards 
Our Judges - Find out more
  • Colin Mellors (Head Judge)
  • Elaine Lemm
  • James Mitchinson
  • Mark Bradley

Comment from Colin Mellors : "The standard of entries gets stronger and stronger every year, making it very difficult to choose the winners, and those who are highly commended.

To be shortlisted is a real achievement in itself, so to win a White Rose Award, a business has truly gone above and beyond."

Chair of the independent panel of judges

Professor Colin Mellors OBE